HomeBusinessBarry Sternlicht says he...

Barry Sternlicht says he will drop employees in favor of AI

A version of this article first appeared in the CNBC Property Play newsletter with Diana Olick. Property Play covers new and evolving opportunities for the real estate investor, from individuals to venture capitalists, private equity funds, family offices, institutional investors and large public companies. Sign up to receive future editions, straight to your inbox.

Billionaire Barry Sternlicht, chairman and CEO of Starwood Capital Group, is a legendary, legacy real estate investor. Brendan Wallace is an entrepreneur who co-founded Fifth Wall, a venture capital firm investing in property technology and decarbonizing real estate. The pair first met in the gym. Now, Wallace can say Sternlicht is a mentor – as well as a Fifth Wall investor – and Sternlicht jokes that Wallace is his trainer.

Together they gave CNBC Property Play a rare glimpse into how old-school commercial real estate investing is pivoting to a new tech-driven world order and how that new world order still relies on lessons learned in the past. 

Here are some of the highlights from the conversation, edited for clarity and length:

On CRE investing

Sternlicht: We endured a 500 basis point, fairly rapid increase in rates, and most people who were invested had to pay some price for that, whether the yields on property went up or they weren’t properly hedged. Your costs went up, your expenses, and they drained a lot of cash flow from assets that might have gone into fixing the assets up. That’s behind us now, and there’s no doubt that interest rates are going down. … In May of next year, Jerome [Powell] will  be out [as Federal Reserve Chairman], and nobody’s getting that job without agreeing to lower rates.

I think they should lower rates. I think inflation that we’re seeing is tariff related. It will continue. It’ll get worse, probably, in the fourth quarter, when the new inventories hit the shelves and the tariffs can no longer be ignored. 

Wallace: The rate increases that Barry was mentioning, those impacted prop tech definitionally, because all tech companies, all loss-making businesses, rerated all at the same time. And at the same time, the demand from commercial real estate stopped. 

I would say an overlay on top of it was also that a big part of where real estate companies were investing in the last four years was around decarbonization efforts, so trying to conform to new carbon neutrality laws … and anticipating this kind of wave of decarbonization. And I feel like with [President Donald] Trump’s election, it kind of felt like they got a hall pass, certainly for four years.

Get Property Play directly to your inbox

CNBC’s Property Play with Diana Olick covers new and evolving opportunities for the real estate investor, delivered weekly to your inbox.

Subscribe here to get access today.

On AI and data centers

Sternlicht: We’ve probably got $20 billion dedicated to [the data center] space. I think it’s a different issue than you think. Most of us don’t build until we get a hyperscaler lease. So we get the lease from Amazon, Microsoft, Google, Oracle. What we’re watching now is the credit worthiness of the tenant, and particularly Oracle, because Oracle is doing all these deals back-ended to [ChatGPT], and Chat is a startup that doesn’t make money and requires hundreds of billions of dollars to grow to the scale they want to be. 

There’s no question AI is going to change the entire world and do it much faster than anything we’ve ever seen before, much faster than the internet, certainly faster than the Industrial Revolution. That is terrifying to me. I mean, I’m not so complacent. I look at … how we spend money, and what I can do with AI agents that I do with humans today, and it’s terrifying for the people. I think we have to let people go, right? Jobs of 15 people can be done with a chatbot that costs me $36 a month. 

Wallace: I was trying to trace all these pretty Byzantine and somewhat incestuous commitments that are happening between the large tech companies, between the digital infrastructure providers, and it’s actually very hard to trace who’s going to ultimately pay for it all, but ultimately it has to be paid for in the economy.

The way to just acid test whether it makes sense is if you looked at the amount of AI compute that will be required to fill all the data centers that are in production or have been announced to go into production, and then you assume that the tech companies have to make some profit on top of that to justify it, which they’re not today, but let’s assume they have to. Take any margin you want, assume that’s the revenue that’s then therefore flowing to large language models and AI. What percent of U.S. GDP would that be today if you ran that math? My fear is that it might be like 120% of U.S. GDP. 

On their next bets

Sternlicht: We’re heavily investing in Europe, actually. Not here. They’ve done the stimulus package. They have low rates. They don’t have, really, inflation. They don’t have tariffs. It’s amazing, having returned from Europe and the Middle East, I can buy everything cheaper in Europe than I can here now.

Wallace: New York City. People overestimate the durability of these political vibe shifts. Within two years of electing Trump, we elected [Zohran] Mamdani to run New York, and I just think these things move dialectically. Over the long term, New York is going to be super valuable. So if I were a betting person, I didn’t have to make a return in the next four years, I would bet on New York.

Source link

- A word from our sponsors -

spot_img

Most Popular

More from Author

- A word from our sponsors -

spot_img

Read Now

India’s $5 Trillion Economy Push Explained: Why Modi Govt Wants To Merge 12 Banks Into 4 Mega ‘World-Class’ Lending Giants | Economy News

India's Public Sector Banks Merger: The Centre is mulling over consolidating public-sector banks, and officials involved in the process say the long-term plan could eventually bring down the number of state-owned lenders from 12 to possibly just 4. The goal is to build a banking system that...

Waking up tired despite an early bedtime? 7 Expert tips to improve sleep, reset your circadian rhythm, and boost morning energy |

Waking up tired despite going to bed early is more common than many people realise. Morning fatigue is often linked not to sleep duration but to the habits that shape your nighttime routine. Dr Pal explains that small behaviours, such as irregular sleep schedules, excessive...

What taxes apply to electric vehicles and when will new petrol and diesel cars be banned?

Katy Austin,Transport correspondent andPritti Mistry,Business reporterGetty ImagesA new pay-per-mile charge for electric vehicles (EVs) and some hybrid cars was announced in the Budget.All new cars will have to be electric or plug-in hybrid from 2030, when a ban on the sale of new petrol and diesel cars...

British playwright Tom Stoppard, known for “Shakespeare in Love” screenplay, dies at 88

British playwright Tom Stoppard, who won an Academy Award for the screenplay for 1998's "Shakespeare In Love," has died. He was 88.United Agents said in a statement Saturday that Stoppard died "peacefully" at his home in Dorset in southern England, surrounded by his...

Residential sector: Tier II cities’ housing sales value rises 4%; strategic pause in launches keeps volumes lower, say analysts

Housing sales across India’s 15 major Tier II cities rose 4 per cent in value to Rs 37,409 crore in the July-September quarter of 2025, even as volumes declined, according to real estate analytics firm PropEquity. Sales fell 4 per cent year-on-year to 39,201 units...

Three defiant nun sisters in 80s escape care home, break back into convent, secure stay

Three nuns in their 80s who made headlines after fleeing their care home to take back their convent in...

Apple Watch gets new Sleep Score feature for better sleep tracking

NEWYou can now listen to Fox News articles! Apple added a new Sleep Score feature that gives you a single number to sum up how you slept.It pulls data from your Apple Watch and turns it into an easy rating you can check first thing...

This is how Ben Affleck spent Thanksgiving

Ben Affleck spent his Thanksgiving holiday with the family, joining Jennifer Garner and their children for a warm family...

No 10 denies Reeves misled public in run up to Budget

Paul SeddonPolitical reporterReutersDowning Street has denied Rachel Reeves misled the public about the state of the public finances ahead of this week's Budget.In the run-up to Wednesday's statement, the chancellor repeatedly talked about a downgrade to the UK's predicted economic productivity that would make it hard for...